Google search gemini ai
The most advanced AI capabilities ever are now part of Google Search for AI Pro and AI Ultra subscribers – here’s how it’s changing everything
On July 16, 2025, Google (source: Google blog) announced the launch of powerful new AI features that will redefine how we use search. The tech giant has introduced Gemini 2.5 Pro, the advanced Deep Search tool, and an AI calling feature that contacts local businesses for you. It’s a powerful blend of reasoning, automation, and convenience.
Now available in AI Mode on Google Search for AI Pro and AI Ultra subscribers, Gemini 2.5 Pro is Google’s most advanced AI model. It excels at complex queries, especially in math, programming, and structured reasoning. Users can activate this mode through a drop-down in the AI Mode tab, enabling more thoughtful and accurate responses.
The game-changing tool here is Deep Search. This feature can perform hundreds of searches, connect different pieces of information, and generate a fully-cited, in-depth report in just minutes. Whether you’re making a financial decision, writing a thesis, or planning a big purchase, Deep Search saves you hours of work.
Another major innovation: AI in Google Search can now call local businesses on your behalf. Need a pet groomer or a dry cleaner? Just search, and a new option will let Google AI check prices and availability. It will collect appointment details and return a consolidated result — saving you time and effort.
This function is already rolling out across the U.S., with higher usage limits for AI Pro and AI Ultra subscribers. Businesses remain in control of this feature via their Google Business Profile settings.
Right now, these tools are only available in the United States and to users enrolled in the AI Mode experiment through Google Labs. Regular users will still access some features, but subscribers get priority access and higher limits.
Google has confirmed that a global rollout is planned for the near future.
1. What is Gemini 2.5 Pro?
It’s Google’s most advanced AI model, designed for deep reasoning, coding, and technical problem-solving.
2. How can I activate AI Mode?
Through the Google Labs program, users can opt into AI Mode and choose from available models in a drop-down menu.
3. What is Deep Search?
A feature that compiles and analyzes data from across the web to deliver a detailed, fully-cited research report.
4. Is this available outside the U.S.?
Not yet — it’s currently limited to the U.S., but global expansion is planned.
5. How much does Google AI Pro or Ultra cost?
Pricing hasn’t been fully disclosed yet for international markets.
6. Can AI really make phone calls?
Yes. It can contact businesses to gather info on prices and availability, then present it to you in an organized format.
7. Can businesses block AI calls?
Yes, through settings in their Google Business Profile.
8. Will traditional search be replaced?
No — these tools will enhance search, not replace it. Classic search remains available.
9. Can I use these tools on mobile?
Yes, if you have AI Mode enabled in your Google app.
10. Are the AI’s responses reliable?
Especially with Deep Search, responses are both thorough and source-cited, making them highly trustworthy.
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