Seo Blog. Blog of articles and SEO tips inspired by our Search Engine Optimisation procedures applied to our customers
Google Analytics: Is adding a user difficult for you? I’ll explain how to add users to Analytics. GA4 is a fundamental tool for monitoring the performance of your website . In a digital marketing team, it is often necessary to share access with other team members or external collaborators. If you are wondering how to add multiple users…
Google Search Console is an essential tool for anyone who manages a website, allowing you to monitor the performance and presence of your site in search results. One of the most important aspects of managing a Google Search Console account is the ability to collaborate with others, providing them with secure and controlled access. In this…
Learn how to optimize your positioning on Google, Bing, YouTube, Amazon and social media for a complete SEO strategy. Search engine positioning is a constantly evolving discipline, influenced by the changing dynamics of Google and other platforms. The positioning of sites on search engines is the very objective of our SEO agency . The acronym SEO stands for Search Engine Optimization .…
Every business needs a strong online presence to attract potential customers . To achieve this, it is essential to rely on an effective SEO service. After 20 years of activity as an SEO consultant I still have to answer the following questions. But what exactly does SEO consulting mean and what are the tasks of an SEO consultant ? This article of mine…
Updated guidelines on Google algorithm changes and how to stay competitive in search results. In 2025, the SEO landscape continues to evolve at an impressive rate, with Google’s algorithms becoming increasingly sophisticated and focused on user experience . In this article, we will explore the best practices for ranking at the top of Google in 2025, analyzing the…
(article updated on September 9, 2024) Links are like the streets of a giant city called the Internet. They are roads that allow us to move from one place to another, to explore new places and discover hidden treasures. In this article, we will take a closer look at the concept of links and their…
Building the perfect SEO dashboard In the world of digital marketers, having an SEO dashboard is essential for tracking and optimizing your SEO strategy. Whether you’re looking to monitor your website’s performance, track organic search traffic, or fine-tune your SEO efforts, a well-built SEO reporting dashboard can provide invaluable insights. In this article, we’ll explore…
One of the questions that an SEO expert asks himself already in the first SEO strategy phase is whether and when to compile the disavow file. The Google Disavow file is a fundamental tool for those involved in digital marketing and SEO. It allows you to report backlinks that you believe to be harmful or…
Introduction Starting July 1, 2024, Google Analytics 4 properties will completely replace Universal Analytics properties. From that date, Google will begin deactivating all Universal Analytics services and APIs. If you have not yet completed the migration, it is crucial to start immediately. Data Export: protect your information To maintain access to your Universal Analytics property…