Category: Seo Blog
Seo Blog. Blog of articles and SEO tips inspired by our Search Engine Optimisation procedures applied to our customers
Download and get hacked: the silent malware hiding in Google results
Over 8,500 systems infected via fake PuTTY and WinSCP downloads in a global SEO poisoning campaign
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Google Disavow File: What It Is and How to Use It
Have you found suspicious backlinks that threaten your website?The Google Disavow Tool is the feature that allows you to protect your site from toxic links, spam, or negative SEO attacks. In this guide, you’ll learn how to create and submit a disavow file, when to use it, and why it can make a significant difference in your search engine rankings.…
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Google vs publishers: AI Overviews ignite antitrust clash in Europe
A group of independent publishers files a complaint against Google over AI-generated summaries that allegedly hurt news websites
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Google releases June 2025 core update
What’s changing in SEO rankings, search traffic and visibility?
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Google SERP Volatility Spikes – May 2025
After weeks of relative calm, Google Search rankings saw a significant spike in volatility on May 8, 2025, initially in the United States and then spreading to Italy on May 9. In this article, we break down what’s happening in the SERPs using data from tools like Semrush, and explain what it means for your SEO strategy right now. May 8:…
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How to Rank in Google AI Overviews
Ranking in AI Overviews is not guaranteed, but by aligning your content with SEO strategies, enhancing user experience, and embracing structured data and E-E-A-T, you can significantly improve your visibility across search engines. The evolution of AI in search demands a proactive, quality-driven approach to content creation and optimization. With the introduction of Google’s AI Overview, search engine optimization (SEO) is entering a new…
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SEO for Blogger: complete guide
Our SEO Agency rarely has requests to optimize sites made with Google Blogger. However, it has happened that some clients have made a personal blog and asked for some suggestions for SEO optimization. It is our pleasure to share the advice that we usually give in these cases. In this article, you’ll learn how to…
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Blocking the Semrush Bot: Why and How to Do It
A client of ours to whom we provide SEO services has specifically asked to use a certain suite of programs for SEO analysis. However, Semrush is not among them. He also noticed in the file Logs that the Semrush bit punctually returns to show itself, a sign that his competitors study it. The shared decision…
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SEO vs. PPC: which strategy is best for your business?
Digital marketing offers multiple ways to improve online visibility and attract customers. Among the most commonly used strategies are SEO (Search Engine Optimization) and PPC (Pay-Per-Click). But which one should you choose? Dopstart, specialized in SEO consulting, helps businesses identify the best strategy, offering a free initial consultationand guiding them through the entire process until useful results are obtained. SEO: improving website visibility…
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